Objective

Celebrate Archer Daniels Midland Company's 100th anniversary by creating a program to inspire employees and stockholders and deliver a profound and unique retrospective of the company history. The initiative needed to be completed for the company's annual stockholders meeting in just 100 days.

Solution

Write and produce a visually stunning, four-color book covering each decade of ADM's growth and development. The book offers a look at the people and products that make ADM the world's leading agricultural company.

Specifications

Hard cover, color throughout, dust jacket, custom-printed shipping boxes and fulfillment, three months
40,000 units